How to open your flower shop from scratch and without a franchise. (Book of Yelcheninov A.A.)


6. How to choose a school of floristry?




In order to engage in any business, you must agree that you need to spend a lot of time and energy studying a product or activity, that is, getting an education. In my case, I wanted to do flower business, I dreamed of selling flowers, understanding them and collecting beautiful compositions - therefore, studying floristry was important and necessary.

It is worth remembering that a high-class florist who has an education, floristic portfolio, work experience and practice is always worth its weight in gold. For example, my work is valued very highly, many dream of working with me, and that's because I know my business and love it. I am ready to convince anyone that education is necessary in the flower business. Of course, there are people who are naturally given the ability to understand flowers and bouquets, there are talented people everywhere, but knowledge and training will never hurt.

Before you open your own flower shop, if you still decide to deal with flowers, you need to take florist courses. Each seller dreams of being not only in demand, but also so that his talent is noticed and appreciated by those around him. Imagine how many positive emotions the bouquet brought together correctly and with taste. If the buyer is satisfied - the business is booming! An incorrectly composed composition can spoil the beauty of any flower, so here you need to be careful, attentive and educated.

How to make a composition? How to care for flowers? And how to get profit from all this? This is taught at the school of floristry!

Now I already have a florist education, I have achieved success and run my own business, but this does not mean that I should stop in my development. I communicate with many people of different professions, gain knowledge from top sales managers, study various sales and development techniques, consult with colleagues in the flower business, sometimes travel and discover new horizons. My hobby became my specialization, a profession in life. I enjoy it, so I can call my activity a hobby.

How to choose a school of floristry, tips:

read information about what and where schools are, read reviews, consult with other florists, who graduated and what;

read reviews, ask friends about teachers who are really valued, and which ones just fill their price;

it is best to familiarize yourself with the compositions or scientific works of teachers who are praised;

the master with whom you have to work must be to your liking.


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