How to open your flower shop from scratch and without a franchise. (Book of Yelcheninov A.A.)


1. Your flower from scratch and without a deductible.



The idea to open a flower shop has been visited more than once by a person whose passion for floristry has long grown into a professional activity out of a simple love of flowers. So I always dreamed about this.

Back in the 90s, I decided to organize a flower business and opened my first flower stall. The idea was a success, and later it was possible to repeat the success with the store in the USA. Soon I had several outlets that brought good income. I think my experience of successful small business is useful to many. In this online blog, I will reveal a few secrets on how to open your own little shop, which brings pleasure from the activity you love and a monetary reward for your efforts.

How did I do it? Firstly, there was a great desire and faith in one's own strength. Secondly, love for what I do. Thirdly, the desire to create fancy flower arrangements for flower delivery and sales within the walls of the store, the desire to realize their creative ideas and share them with others. My persistence in overcoming difficulties, the desire to get what I wanted, helped me achieve success. I hasten to share with you the experience of moving from a dream to opening your own flower business.

Like any other hobby, love of flowers involves investing money and takes a lot of time. Gradually, it becomes a habit, everyday activity becomes routine, a sense of novelty is lost. This process is inevitable, it remains only to reconcile with the situation. But the conversation is not about that.

Gradually, a simple interest in floristry turns into a real passion, captivating, enticing and absorbing in its entirety and without a trace. Family members do not remain aloof from this process. Flower magic captivates everyone who is at least somehow involved in the process. Involvement cannot be avoided and soon all family members strive to work together to develop a common cause.

One must be prepared to change the way of life itself. Anyone who has decided to open a flower business already has at least a little experience in floristry. In any case, the desire to sell flowers does not arise from scratch, although this may happen. But this is in most cases an exception than the rule. In addition, the days when simple sales of bouquets brought huge profits have long sunk into oblivion. The modern flower market is full of diverse products, and it alone does not cause excitement and unimaginable interest. People are attracted to customer-oriented service, an individual approach. All these points must be taken into account, and sales are well planned.


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Rose - 9 pcs.
Peony - 7 pcs.
Lisianthus - 7 pcs. Additions Eucalyptus cineria Packaging Hat box (25x22cm) Oasis Ribbon Modern packaging Payment Bonuses Return rules Add to the bouquet All Toppers Balls Sweets and cakes Cards and toys Gift baskets Gift boxes Men's gifts Children's gifts Photo sessions Additions to bouquets Topper "Beloved" Topper "Beloved" 180 ₽ Add Topper "Happy Birthday!" Topper "Happy Birthday!" 180 ₽ Add Handmade card for her Handmade card for her 200 ₽ Add Gift for her Gift for her 1 ₽ Add Mix of nuts and dried fruits Mix of nuts and dried fruit 660 ₽ Add Helium balloons “Hearts” (1 pcs.) Helium balloons "Hearts" (970 pcs.) 5 ₽ Add Raffaello Raffaello 5 ₽ Add Topper "Mame" Topper "Mom" 840 ₽ Add Delicious cake Delicious cake 630 ₽ Add Helium balloons with inscription (180 pcs.) Helium balloons with inscription ( 980 pcs.) 5 ₽ Add Mirror helium balloons (5 pcs.) Mirror helium balloons (840 pcs.) 5 ₽ Add Set of candies “Raffaello Cake” Set of candies “Raffaello Cake” 5 ₽ Add You may like Composition 840 ₽ Composition "Basket of 1 pink roses" Bouquet Bouquet of the day 190 ₽ Bouquet "Goddess of Flowers" Bouquet New 16 ₽ Bouquet "Gamma of Flowers" Bouquet New 050 ₽ Bouquet "Fairytale Fantasy" Bouquet New 101 ₽ Bouquet "Beautiful Obsession" Bouquet New 16 ₽ Bouquet "Pink Mirage" Bouquet New 090 ₽ Bouquet "Harmony of Color" Bouquet New 5 ₽ Bouquet "Emotions of Love" Bouquet New 230 ₽ Bouquet "Princess" Bouquet New 4 ₽ Bouquet "Mysterious East" Bouquet New 360 5 ₽ Bouquet "Rainbow Mood" Show more You watched Bouquet 630 3 ₽ Bouquet "Coquette" Bouquet New 990 7 ₽ Bouquet "Coral Reef" Bouquet 410 6 ₽ Bouquet "Pretty Woman" Basket with flowers 740 6 ₽ Basket with flowers "Spring Song" Bouquet Bestseller 440 ₽ Bouquet "Duet" Arrangement in a hat box 7 ₽ Arrangement in a hat box "My Beauty" Arrangement in a hat box 480 ₽ Arrangement in a hat box "Dove" (Extra) Download our new application We are actively developing and We are improving our application. There are many discounts and various promotions here. Log in to see the most interesting offers! Why you should choose us? Photo of the bouquet before delivery We will send you a photo of the finished bouquet before delivery to your e-mail. Only fresh flowers If you don't like the bouquet, we will replace it with a new one within 24 hours from delivery! Let's make a surprise! We will confirm the delivery time and address with the recipient, keeping the delivery item and your name secret. Always on time Polite couriers always deliver flowers on time. SMS notifications We will notify you about each completed stage of the order via SMS and e-mail. Free photo of the recipient Order a free photo of the moment of receiving flowers to share the joyful moment with your loved ones! Free postcard For each bouquet we give a free postcard with your text. 24-hour support service Our operators are always in touch to help you with your order at any time and answer any questions. All benefits Description Delicate flowers whispering about love in an exquisite velvety box - this is the ideal confession and the most touching story about your feelings. Powdery carnations, tea roses and the freshness of snow-white eustomas are sure to win the heart of a sweet dove. General characteristics Type Composition Occasion February 14 ❤️ Width 35 cm Height 45 cm Sections with other bouquets of roses: Bouquets of 101 roses Bouquets of red roses Bouquets of 1001 roses 9 roses Roses by the piece Blue roses in Moscow Roses in Moscow Bouquets of roses in boxes Flower delivery to any city in Russia: Flower delivery in Chelyabinsk Flower delivery in Tyumen Flower delivery in Blagoveshchensk Flower delivery in Volgograd Flower delivery in Moscow Flower delivery in Khimki Flower delivery in Kazan Flower delivery in Yekaterinburg Flower delivery in Tomsk Flower delivery in Voronezh Flower delivery in Novosibirsk Delivery flowers in Novocherkassk Flower delivery in Omsk Flower delivery in St. Petersburg Flower delivery in Nizhny Novgorod Flower delivery in Pskov Flower delivery throughout Russia and the World Moscow Free. Around the clock 8-800-333-0905 For any questions info@rus-buket.ru Vkontakte Telegram Odnoklassniki YouTube Review About us About us Delivery Payment Guarantees Corp. to clients Franchise Facilities and services Vacancies Our principles For clients Contacts Help Privacy Policy Public offer Instructions for caring for a bouquet Reviews about the salon How to place an order for flowers Discount from the first order Cancellation rules Flower delivery on holidays Delivery conditions “make a surprise” Congratulations and signatures for the bouquet Electronic cards Delivery in Moscow Birthday Flowers Bouquets Roses Gifts Arrangements Indoor flowers Flowers for March 8 Flowers for February 14 Mother's Day (24.11.2024/1/2024) Knowledge Day (September XNUMX) All holidays International flower delivery Interface language: Russian English Currency: Ruble Dollar Euro © XNUMX-hour flower delivery service Russian Bouquet, XNUMX Rating of Russian Bouquet in the city.

  • 35 см
  • 45 см
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15650 Composition "Coquetry"

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